Acura Racing
Client
Mighty Motor
Role
Director
Development
None
Industry
Automotive
Year
2020
Project Overview
Capturing the thrill of the track and the precision of motorsport, I directed two seasons of dynamic social content for Acura Racing. This project was all about translating the adrenaline and energy of racing into short, impactful videos that resonated with fans online. From high-speed shoots to crafting narratives that celebrated Acura’s performance-driven DNA, every moment was designed to bring audiences closer to the action. The result? A high-octane campaign that not only engaged viewers but also strengthened Acura’s connection to its motorsport heritage.